Don't get boxed in. Expand your ideas with Concept Quant.

Create next-gen CPG food and cosmetic product ideas tailored to your brand, audience, and target customer in less than 5 minutes. Identify novel spaces to launch and win.  

Backed with real-world success cases.

Concept Quant
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Introducing Concept Quant

For Innovators & Marketers: Concept Quant creates digital twins through social listening to create relevant and impactful ideas, aligned with your brand mission and values. 

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Products that Win in the Market

Trusted by multiple $1B+ brands.

Join the Beta User Group to access more case studies and see how you can win with Concept Quant. 

Relevant Concepts, Derived from Consumer Digital Twins

Concept Quant works by first understanding the Consumer. We create digital twins from social media listening, which are queried to generate the most compelling and impactful product concepts. 

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4 Simple Steps

to start your innovation journey

  • 1

    Select one of our 30+ Consumer Digital Twins

    Choose from 30+ Pre-Trained Digital Twins across Consumer Segments or create your own. Gen Z, Millenial Parents, Gamers, Tech Workers, and more. Each digital twin comes pre-annotated with pain points, values, and insights scraped from a trailing 30-days of social listening. 

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  • 2

    Upload your brand and values

    A product without a brand is a stage without a spotlight. Bring your values, packaging, and story front-and-center as you shape each new concept in Concept Quant. Illuminate what your brand stands for—and let it lead the show

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  • 3

    Select launch country, consumption occasion, and novelty factor

     We know that context is everything. That’s why we help you map your concepts to real consumer behaviors, social settings, and daily habits from day one. With our AI-driven guidance, you’ll develop products that aren’t just launched, but truly lived and loved—wherever and whenever they’re enjoyed.

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  • 4

    Ideas coming to Life!

    Concept Quant rapidly generates targeted concepts that align with your brand’s vision and consumer criteria. Quickly iterate, refine, and tailor each concept to fit your unique niche. Pinpoint unserved market opportunities by testing against competitor insights (sourced from Amazon, with more retailers coming soon). See where others fall short—and move in where you can truly stand out.”

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FAQs